Months before FIFA World Cup lights up Hard Rock Stadium, the spotlight falls on local small businesses
Before the World Cup is presented to the winning crew next summer small businesses have a chance to number their own way Months away from the FIFA World Cup lights up Hard Rock Stadium Verizon hosted the FIFA Opportunity Workshop in Miami s Wynwood neighborhood Wednesday s event aims to teach business owners how they can leverage FIFA to help boost advance I think this is an absolutely amazing opportunity FIFA coming to Miami the increase that we re gonna have the economic improvement and again goes back to our small businesses right reported Verizon spokesperson Alonso Castillo They are the engine of the U S market Business owners were shown how to create magnetic marketing campaigns and how to resonate with thousands of tourists set to descend on South Florida One small business owner is Dr Ciara Lynn Bostick the founder of the herbal tea company Lynn Leaf Tea in Fort Lauderdale I m still in the growing phase the learning phase so I m here to get more information and to see how I can be a part of not just this event but other large events as well she mentioned Bostick revealed she s looking for opportunity As a small business owner especially in South Florida where we have things like FIFA and all these different sports teams it s great that we have opportunities for small business owners to be here in to have that experience and to share with it she revealed I mean it definitely helps the business activity grow and it helps South Florida grow as well Another event a forum at PortMiami Monday also aims to help local companies prepare Miami FIFA Host Committee President Alina Hudak is hosting the forum This is a really great moment to be here at our port welcoming local businesses she revealed The forum puts emphasis on hospitality Having a World Cup here for -plus days in June July of it offers an enormous opportunity for our local businesses tremendous opportunity for economic impact for South Florida in the hospitality industry in particular explained Hudak Hudak highlighted the milestone moment to kick off opportunities We re really excited about what the anticipated looks like and we want our local businesses to understand it she explained We want to educate them and we want to help them with tool kits and different types of information for them to be prepared Those watching next year s FIFA World Cup games in person will be able to call Hard Rock Stadium by another name The Miami Gardens venue will be temporarily renamed Miami Stadium during the event